What a disappointing welcome for tourists arriving in Port of Spain after spending days at sea, only to disembark at a wharf that does little to showcase the beauty, culture and creativity of Trinidad and Tobago.
The filthy surroundings, drab presentation of our Moko Jumbies and neglected Brian Lara Promenade send the wrong message. We appear happy to welcome tourists, but unwilling to invest in making their arrival memorable.
If we are serious about tourism, the Government and tourism authorities must act. Every time a cruise liner is scheduled to visit, a reputable steelband should be contracted to entertain passengers with a lively mixture of international favourites, jazz and our own world-famous calypso. Let tourists hear our music, feel our rhythm and experience our culture from the moment they step ashore.
Frederick Street and Henry Street need upgrading, with colourful murals celebrating our national achievements, from sporting heroes and musicians to playwrights and our Miss Universe representatives. Brian Lara Promenade should become an attractive, lively space rather than an area tourists simply pass through.
Why should a cruise ship remain in Trinidad for only one day when a more attractive, entertaining and welcoming environment could encourage it to stay for two or three days? Longer stays mean more business for taxi drivers, vendors, restaurants, tour operators and other local entrepreneurs.
Finally, there must be meaningful penalties for anyone who harasses, cheats, robs or otherwise mistreats a tourist. Our visitors deserve protection, and those who damage our country’s reputation must face the consequences of their actions.
Tourism is more than announcing arrivals and counting passengers. It is about creating an experience that encourages visitors to spend, explore and return.
Minister responsible for Tourism, the question is simple: Are we serious about tourism, or are we merely content to watch the ships come and go?
We must stop talking about tourism and start investing in it.
A welcoming country benefits. A neglected one loses.
Gordon Laughlin
Westmoorings
